Iranian Packaging Designers Showcase
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In spring 2018, Raccoon, a leading underwear company, tasked SUJEH Group with designing the packaging for its baby socks. These three items were designed for three age groups, namely infants, children, and adolescents. During our meetings with the Raccoon R&D team, we discovered that these products are antibacterial, nano, anti-allergic, and 100 percent cotton, and are quite competitive and even superior than similar foreign products, thanks to a meticulous manufacturing method and excellent quality of the used materials. As a result, we set out to design a minimal, unique, and appealing pattern that would capture the attention of both parents and children on store shelves. Pantone colors, embossing, UV coating, double-sided printing, and other techniques were used to realize the same goal.
