Iranian Packaging Designers Showcase
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Naji brand has a long history in the production and distribution of its lime juice. In the packaging design of Naji lime juice, after reviewing the available packaging in the market, I finally decided to create a new design and deconstruct the packaging design of this product. So I started brainstorming and started the product story by creating the character of the lime juice ocean sailor. The character of a small green lime whose dew on its face shows its freshness , the idea of the hat it wears originates from the manual citrus juice that has been used since ancient times and is reminiscent of the brand's history in product production
