Iranian Packaging Designers Showcase | Basteha

Iranian Packaging Designers Showcase

Publish your work, see what your colleagues are doing, and get new customers
Menu
مائده رنجبران
Designed By:

maedeh jranjbaran

work Title: NAJI LIME JUICE BOTTLE
Partners: ALI SERAJ, AMIR ALI DORRI
Category: Food
date: 1402
professional design
Contact Designer
امتیاز دادن به این اثر:

NAJI LIME JUICE BOTTLE

Inspired by the long history of Naji Food Industries in producing lime juice, I started to develop ideas during the packaging design process of the product, and finally, considering the fact that lime juice was prepared manually in the old days, I created the character of Lime Juice Ocean Sailor (a small fresh green lime with a cap of manual citrus juicer that has been used for juicing since the very old days). When illustrating was done, I came up with a new idea to design a bottle and packaging different from the typical ones on the store shelves. Therefore, bearing the formed character in mind, I began to design a type of bottle, whose prominent features are briefly described as follows: 1- The bottle consists of four main parts (from the bottom in order): frosted glass container (according to the required conditions of lime juice storage), manual lime juicer cap which allows to adjust the size of the liquid inlet slots using the lever next to it (practical packaging), easy liquid lid (for ease of use) and the main bottle cap. 2- The bottle cap is made of metal and the container is made of glass. The practical design of the bottle and the material used in it allows us to include it in the category of environmentally friendly products. 3- The information is directly printed on the bottle (preserving the brand information after being washed several times) and due to the practical design of the bottle, it is considered as a sustainable advertisement of the brand in places of consumption. 4- The typography of the brand information is minimally combined with the character and is printed on the bottle with green as the dominant color (which signifies the freshness and naturalness of the product). The product details can be viewed by scanning the QR code. The Sailor of Lime Juice Ocean is looking for the best and welcomes new ideas to grow the brand. His style is an indication of knowledge and awareness, and the originality of the brand. With his friendly design style, he is seeking to secure a more intimate relationship with his audience. *Copyright reserved

132 Visited Leave a comment
Share